I didn't trade in my 08. Maybe I'll try to sell it. It only has 1,600 miles on it and I haven't had it over 3,500 rpm yet. I wanted to break it in slow. I have edited the rest of this reply. I did get a very good deal on the 09. This is the third bike I have bought from this dealer this year. I am sure if I would have bought five bikes prior to this SE Springer I would have gotten even a better deal and at the same time, if this was my first, I would have paid full MSRP, bike prep, document prep, freight, etc. The deal anyone gets on their bike is unique to their particular situation and the relationship they have with the dealer, if any. But I will say my dealer treats me very well with service needs and any issue that has ever come up on any bike I've bought from them, so to that extent, I do feel I have a good dealer to work with.