I think I know which builder the OP is referring to, and he didn't just rent a shop and throw up a sign. I think he's the one who built and tuned my bike, along with literally over 100 110 ci engines in particular.
My point to the OP is that he will have to chose who's opinion to go with- a renowned engine builder or the popular opinion of the internet. There are way too many varying opinions on forums and on the internet in general, most of which is from people who, if you ask them, source their opinion back to, "well that's what everyone else says". I don't know you Jerry, and weren't referring to you being one of these people specifically- it was more of a generalization.
As far as me giving my opinions, I try to qualify why I give an answer or opinion to a particular question posed in a thread, like saying, "a lot around here like Fullsac's products", or "I have Rinehart mufflers and like them", as opposed to saying, "Fullsac and Rinehart are the best!".
I don't think anyone should take my 2 cents as gospel, because my profession is not in the motorcycle industry, and I don't claim to have above average knowledge in this field, referred to as "expert opinion" in my occupation. People can take my opinion for what's it's worth to them. That's what forums are mainly used for- discussing products and our experiences with them.
Getting back to oil, the reasons for me going with what my builder says is because he is the one who is stands behind his engine work should something go wrong, and I know of no ill effect of using a premium grade semi-synthetic oil.