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[Chains]

Completed mine today.

[dayne66]

Must feel like talking to a tree!

[ultrarider123]

Yep, been a member for a few years now.  Some of the questions are interesting, some not so much.  However, since I committed to being a part of the advisory committee, I answer to the best if my ability.  I find the ones that inquire how this "widget" makes you "feel" about the brand most comical.  I never figured riding a Harley was a touchy-feely proposition.....

[Fired00d]

Mine this month was more marketing Oil containers than anything else.

Same here... I could care less what the container looks like... more concerned about the product inside the container and if it is going to do the job/be the best product for the application.... IMO spend more on quality of product then container of the product... container goes in the trash... product goes in our bikes.

 
Ride Safe,
Fired00d
 

[cambo]

The most recent survey was mostly about the packaging for the engine oil and they wanted to know what color I found to be appropriate. I reminded them that most if not all of us harley riders completely independently from each other go for black t-shirts, black jackets, black chaps, black helmets, black boots, black goggles, etc., etc... So it should be obvious what color bottle will go with our outfits! Marketing...MARKETING...

Frankly I did take the survey very seriously. I appreciate being asked what I think about a brand I really care about.

The rest of the survey was more in line with dealers, expectations as a customer, etc...

Cam

[Indenial]

Same here... I could care less what the container looks like... more concerned about the product inside the container and if it is going to do the job/be the best product for the application.... IMO spend more on quality of product then container of the product... container goes in the trash... product goes in our bikes.



Well said

[J-Carr]

Surveys are done by Marketing People.  Marketing people believe, truly believe, as in Born Again Islamic Fundamentalist believe, that branding and packaging are the be all end all of a product.  I've sat in meetings with them that have left me the cynical rat bastich icehole that I'm now known and rarely loved for being.  I would bet you if you gave D00d's great answer to a "Black or beige oil container" question face to face with a marketing person they would follow up with "So then you think blue is a better fit to the Harley brand?"