Maybe the owner doesn't want it out to the public
I was surprised when I went to Boston and saw Rossmeyer's name on the door! Neil had to fill me in on the details. Of course, everything in the store was overpriced!

But I love Shenandoah HD. The staff is great and very friendly. My first long-sleeve HD shirt bought for riding came from this dealership in January 20006 during one of my early trips to Harrisonburg, VA. I only wish I could travel back and forth between Rome and Harrisonburg on weekends instead of week days so I could go to a weekend event in Staunton! So, when I read the title of this thread, I grimaced!! Since I am a frequent customer, I decided to do exactly what Gary did...ASK! Sometimes, that is the best way to get a straight answer!
Here's Bob's reply:
From: Bob
Sent: Thursday, June 04, 2009 2:54 PM
Subject: RE: dealership up for sale?
V:
Thanks for your kind and intelligent email.
So many people are full of s… and don’t they love to talk about their
Harley Dealer!
Gary Whiting is a good man, a good friend, and correct.
Bruce Rossmeyer has never shown any interest in Shenandoah Harley-Davidson/Buell.
Only one person ever asked a serious question about buying Shenandoah Harley-Davidson/Buell
while it was in Waynesboro. That was Dan Argiro (sp) of Winchester, VA in 2004 and I turned him
down. No one else ever asked a serious question about buying the store again until January 2008,
we moved here in April of 2005.
Anyone has a chance to buy the store now as the only thing I have not for sale is my family and
pets and a couple of “keeper” cars and bikes. This has little to do with anything other than my
age, 62 and the fact that my kids are now all involved in other businesses. I have been working
since the 4th grade at something and hard. It’s time for a place South of here in the winter or an
RV and taking care of what’s left of this broken down body.
Price is simple, 4-5 times EBITDA and sale would include inventory of around $850,000.
Anyone who doesn’t know what EBITDA is really shouldn’t be buying anything worth more
than $1,000,000 and this place is.
Anyone with a firm interest needs to go to Harley-Davidson.com and follow the links to
becoming a dealer. Frankly they will need $1.5-$2.0MM cash and that much or more again
in credit or cash to afford a business such as mine and another $1.5-$2.0MM down on
$7.5MM in real estate, carrying a $5.5-$6.0MM mortgage if they want to buy the building
and 12.85 acres of land around it and tied to it through subdivision plot and zoning.
It’s the best set up in the country, that’s not bragging, just what I am told by every
traveling biker who comes in.
Feel free to post this on the Dealer section of the website and again thanks for the email.
Respectfully,
Bob Ladd, Dealer
Shenandoah Harley-Davidson/Buell
Staunton, VA
www.shenhd.comP.S. Please ask your website buddies to please stop by RV5 this weekend…huge party!